Since starting off as a business that just sold printed t-shirts, Hype has gone a long way in the kids’ clothing industry. The Hype collection now includes more than just t-shirts and backpacks.
It now includes men’s, women’s and children’s clothing. Hype tops kids’ clothing categories worldwide and sees its brand as a way of life. The Hype streetwear product lines include almost everything you could want from a fashion company and more.
How It All Began
In Leicester, Hype first had a tiny office space before quickly occupying the entire structure. Employees would use skateboards to go between units while eluding security and staging rooftop picture shoots.
Hype established itself in the fashion industry by utilising social media networks. Global superstars, including Cara Delevingne, Tom Hardy and Jay-Z, have endorsed the Hype brand. Over 175 UK shops, as well as 27 other countries, currently carry Hype.
The Hype clothing junior range is fair and inexpensive. In addition to providing high-quality clothing, the brand also provides an exchange system. It offers a wide variety of Hype kids’ clothing for every occasion.
Timeless Hype Collections
Hype emphasises producing Hype clothes that’ll last a lifetime, using classic materials and enduring designs. This strategy makes sure they produce products of the best possible quality. Hype strives to be a part of your child’s everyday wardrobe.
Hype clothing for kids has improved the quality of its goods from the bottom up by keeping a product-focused mindset. By concentrating on garment construction, they can ensure that your items endure a lifetime. For example, they’ve increased their thread count for extra durability and added quality fabrics and finishes.
Fun Facts About Hype Being Sustainable
The atmosphere is extremely important to the Hype children’s clothing team. As a result, in addition to planting trees with each order, they use sustainable materials for all of their packaging. In addition to recycling its cardboard boxes, Hype has switched to using water-based tape.
Their environmentally friendly tape secures your items while also promoting a more sustainable approach to environmental conservation. It’s manufactured from Kraft paper and natural glues and has the same flexibility and durability as regular plastic tape.
Hype has created a black, biodegradable bag made from sustainable plants and non-toxic, compostable resin in addition to its traditional orange recyclable plastic bags. To prioritise sustainability, you can put these bags in your garden or next to food waste instead of recycling them.
As a BCI (Better Cotton Initiative) member, Hype makes an effort to support and promote sustainable farming, be aware of the sources from which they obtain their cotton, and continually identify and assess new opportunities to protect the environment and those who depend on it.